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on September 17, 2009

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What is a Digital Director? Does your board need a Digital Director? Part II

There clearly has been an uptick in boards interested in adding digital expertise, but that task is not without challenges. Pinning down the specific digital skills a board requires is an essential first step. In this post , I postulate and explore how companies — particularly large ones with legacy technology — can recruit the most relevant digital talent and reap the benefit of this added expertise. One thing I think is important to raise at this point is your DD (Digital Director) isn't a remorphing of your CIO or you CMO, this is new, even to them. As digital is now less about "I.T. issues" and by it's very breadth has become and at it's core takes on enter prise-wide significance. That said, not every board may require digital expertise. Before embarking on a recruiting process, boards should take stock of what expertise they have, and what they need to provide proper oversight of management, risk insig...

A few sights I find useful - thought I'd share with you

Kuler is a really very useful website that I find I use quite regularly when starting new projects. Ideal for giving you inspiration on complimentary colours to base colours you have chosen or you can search through the thousands of themes that have already been created. This is a free service from adobe and they give you all the details you need for applying these to your project. One of the stand out features is creating a theme from a photo you have upload. I find this very time saving and a great aid to starting off our design process BuildorPro offer a truly alternative solution to web design and development that will change the way you work forever. The idea is that using BuilorPro, your browser becomes your design and development environment. Instead of using multiple applications to achieve your goal, you can use the browser to visually design a website altering the code whilst you do so. Using a unique blend of code editing tools and design tools to create a happy medium ...

Where we're heading with the Human/System interface

interface ˈɪntəfeɪs/ noun 1 . a point where two systems, subjects, organisations, etc. meet and interact. "the interface between accountancy and the law" 2 . COMPUTING a device or program enabling a user to communicate with a computer. "a graphical user interface" verb 1 . interact with (another system, person, etc.). "you will interface with counterparts from sister companies" 2 . COMPUTING connect with (another computer or piece of equipment) by an interface. "the hotel's computer system can interface automatically with the booking system" It'll come as no surprise that my information sources, feeds, alerts, blog rolls are very often filled with tech, SEM, mobile, UX information and articles. I can often miss stuff due to overload and so on rare occasions I actively take some time out of the weekend to find a quite sp...

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